Frescobaldi Nipozano Showcased on JTBC, Elevating Brand Presence in Korea

Frescobaldi’s Nipozano winery was featured on JTBC’s entertainment program Korean Table, where renowned Korean celebrities introduced the brand’s 700-year heritage and winemaking expertise through a curated luxury wine experience.

The program delivered a compelling brand narrative that went beyond exposure, reinforcing Frescobaldi’s positioning as a heritage-driven luxury wine brand and generating significant brand awareness among the Korean public.